The brand
Pays d'Ancenis
In the Pays d'Ancenis, we like to take on challenges, and the creation of a regional brand is one of them! Thanks to this brand and everything we're building around it, we'll be able to reveal the many facets of the Pays d'Ancenis. We'll be writing a new story for the region that's more unique, more contemporary and more in touch with its young people. With the shared Pays d'Ancenis brand, we want to speak with one voice, to be stronger, more effective and more visible together!
Our objectives with the Pays d'Ancenis brand
With the Pays d'Ancenis brand, we want to :
- Reveal the personality of our region, its values, its way of life and our A system.
- Bring people together, unite them and show what links us here.
- Promote a more contemporary, youthful and positiveimage of our region.
- Achieve one ambition: to position ourselves as the 4th link in a regional metropolitan network.
- Toshare with all willingprofessional partners the expression of a vision and ambition driven by the region, initiated by Compa and local businesses.
- To make and keep the promise of finding thehappy addition of a lifetime here.
- Sharing our way of life, based on the Happy Addition.
- Attracting and welcoming the new skills our businesses need.
- Boost the image of the Ancenis region.
- Affirm our attachment to and pride in living in the Pays d'Ancenis.
- Promote and unite our nuggets and talents.
- To raise the profile of the region among its residents.
- Attract families and visitors to discover or settle here.
- Attract projects with a positive impact on the Pays d'Ancenis.
The Pays d'Ancenis brand tools
The Pays d'Ancenis brand block
The system highlights a united territory, which can be read as a single word. This brand block expresses friendliness, dynamism, good living, local roots and the strength of links.
